Problem Space
Westwood Plateau Golf Club offers a wide range of services including lessons, tournaments, weddings and more, but the current app only supports limited features like food ordering and golf reservations. This disconnect creates a fragmented user experience.
Reinforcing this issue, user interviews and feedback revealed confusion and frustration around the scheduling layout, which lacks visibility of tournaments and events. As one member noted, "I can't find the event I'm attending that I booked on the website."
Reinforcing this issue, user interviews and feedback revealed confusion and frustration around the scheduling layout, which lacks visibility of tournaments and events. As one member noted, "I can't find the event I'm attending that I booked on the website."
Solution
How might we design a more integrated and intuitive app experience that reflects the full range of Westwood Plateau’s services, while improving scheduling visibility for events and reservations?
